Challenge Summary
Univision, the premier Spanish-language media company in the United States, is looking for strong, innovative and fresh radio page skin designs that will successfully brand and represent each radio station based on the music genre each radio plays.
The goal of this contest is to create a skin for the Latin Pop/Ballads musical genre. More contests will be following for other genres.
This contest will be run in the Studio Tournament format. Please read the contest specification carefully and watch the forums for any questions or feedback concerning this contest. It is important that you monitor any updates provided by the client or Studio Admins in the forums. Please post any questions you might have for the client in the forums.
Watermarked stock photography from istockphoto.com is allowed in this contest. Please review the "Stock Photography Requirements" below for more details.
Studio Tournament Format This Studio competition will be run as a two-round tournament with a total prize purse of $1500. Round One (1) At the end of Round 1, Univision will choose five (5) Round 1 winners, each will win $50 and a Design Review. These winners and any member who had a passing submission in round one will be eligible to compete in Round 2 for the additional $1250 in prizes. Round Two (2) Round 2 will start with the announcement of the five (5) $50 Round 1 winners and their design review from Univision.
We are now in Round 2. Congratulations Round 1 Winners on your $50 Prizes: 22158 - donot6 22161 - iamtong 22162 - ujazz 22164 - vcsenge 22167 - iamtong Overall Feedback Please see the general feedback and all of the specific feedback for the five (5) Round 1 winners in the contest forums. Note: If the client considers this a successful contest, they plan on selecting more design submissions than just 1st and 2nd place. Now you have an even better chance at winning, so be creative and show us what a Latin Pop/Ballads genre really looks like. Good luck!
Primary Goals The goal of this contest is to create a web page skin based on the Latin Pop/Ballads musical genre. This skin will be used to brand various radio station's web sites that play this type of music. Latin Pop/Ballads genre description: A composition of any combination of the following formats: Romantica, Ballads, International Pop Hits and Top 40 Hits. - Romantica and Balada -This is an easy listening format that by nature consists of ballads and romantic, poetic love songs. - International Pop Hits - This format is a melting pot of Latin American, European, and Caribbean music. The appeal of this format comes from its receiving international airplay. - Top 40 Hits - This format features popular groups and performers from all categories with current single hit releases. Target Audience The Univision Radio network covers approximately 73% of the U.S. Hispanic population and has over 10 million listeners weekly. Design Requirements Two (2) mockups must be submitted in .jpg format: one to show the skin design on a 970 pixels width page (main) and the other to show the same skin design on a 770 pixels width page (inside). Skin guidelines included in the provided templates. - Use template provided. It has three main folders: skin guidelines, 970 page and 770 page. Do not alter the HEADER inside the folder. - Major design elements should fit within the 1200x600 pixels safe creative area. Minor design elements can bleed to the non-safe creative areas. - Skin design should fade or transition to a solid color, shown on template. The solid color areas are white area below the safe and non-safe areas as defined in the provided PSD. - Include design style for various page elements: radio navigation, branding area, modules and page color. - The client is looking for a overall look and feel of the modules and not a particular visual design based on the content (video, audio, spotlight, etc.) of the particular module. Please look at the provided site templates for more information. Design Considerations - Use imagery that will effectively brand each radio station. Stay away from images that might be offensive or stereotypical. - The final design should be strong, fresh and innovative. Do not follow popular radio stations where the designs might be considered "tacky". - NOTE: To implement skins on our website these must be below 100 K. You can test optimizing your skins and see how much quality will be lost if we were to choose yours. Stock Photography Requirements Watermarked stock photography from istockphoto.com is allowed in this contest. You must follow these instructions or your submission will fail screening: **** NOTE: You may only use the photos that are linked within the Third Party Content worksheet. No other photos should be used. **** 1) You must include a completed Third Party Content worksheet. It belongs in your Submission folder/zip file -- NOT your Source folder/zip file. 2) Only use photos, and only use them from iStockPhoto. Other iStockPhoto artwork is not allowed. 3) Be sure to keep the watermark intact. If the image is cropped in such a way that the watermark is not visible, please be sure to include the entire image in your source files so we can see that it is a comp image from iStockphoto.com. Branding Guidelines - The radio skins should brand the Latin Pop/Baladas radio stations. - The radio skins, however, should be able to work well within various visual brands - Univision, third-party advertisers, etc. Reference Designs Links to some Univision Latin Pop/Ballads streams: - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=WPPNFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=KLVEFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=WAMRFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=KGSXFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=KESSFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=WKAQFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=KAMAFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=KHZSFM Contest Deliverables 1. Radio_770.jpg - Your skin design place within the 770px template provided. 2. Radio_970.jpg - Your skin design place within the 970px template provided. Judging Criteria - How well the design represents the pop music genre. - How well the design works within radio station, Univision and third-party advertiser branding. - How unique and innovative is the design. - How well all the design and content requirements are met. Preview Image Please create your preview image as one (1) 1024x1024 JPG or PNG file in RGB color mode at 72dpi with the 970px template design placed within it. You are free to resize or crop your submission to fit this size, but do not add any filters or elements for dramatic effect, such as drop shadows or reflections. Submission Zip File Two (2) JPG pr PNG screens based on the two provided templates in RGB color mode at 72dpi. Source Zip File All design source files saved as PSD, AI or EPS. Final Fixes As part of the final fixes phase you may be asked to modify color and other minor design elements.
Studio Tournament Format This Studio competition will be run as a two-round tournament with a total prize purse of $1500. Round One (1) At the end of Round 1, Univision will choose five (5) Round 1 winners, each will win $50 and a Design Review. These winners and any member who had a passing submission in round one will be eligible to compete in Round 2 for the additional $1250 in prizes. Round Two (2) Round 2 will start with the announcement of the five (5) $50 Round 1 winners and their design review from Univision.
We are now in Round 2. Congratulations Round 1 Winners on your $50 Prizes: 22158 - donot6 22161 - iamtong 22162 - ujazz 22164 - vcsenge 22167 - iamtong Overall Feedback Please see the general feedback and all of the specific feedback for the five (5) Round 1 winners in the contest forums. Note: If the client considers this a successful contest, they plan on selecting more design submissions than just 1st and 2nd place. Now you have an even better chance at winning, so be creative and show us what a Latin Pop/Ballads genre really looks like. Good luck!
Primary Goals The goal of this contest is to create a web page skin based on the Latin Pop/Ballads musical genre. This skin will be used to brand various radio station's web sites that play this type of music. Latin Pop/Ballads genre description: A composition of any combination of the following formats: Romantica, Ballads, International Pop Hits and Top 40 Hits. - Romantica and Balada -This is an easy listening format that by nature consists of ballads and romantic, poetic love songs. - International Pop Hits - This format is a melting pot of Latin American, European, and Caribbean music. The appeal of this format comes from its receiving international airplay. - Top 40 Hits - This format features popular groups and performers from all categories with current single hit releases. Target Audience The Univision Radio network covers approximately 73% of the U.S. Hispanic population and has over 10 million listeners weekly. Design Requirements Two (2) mockups must be submitted in .jpg format: one to show the skin design on a 970 pixels width page (main) and the other to show the same skin design on a 770 pixels width page (inside). Skin guidelines included in the provided templates. - Use template provided. It has three main folders: skin guidelines, 970 page and 770 page. Do not alter the HEADER inside the folder. - Major design elements should fit within the 1200x600 pixels safe creative area. Minor design elements can bleed to the non-safe creative areas. - Skin design should fade or transition to a solid color, shown on template. The solid color areas are white area below the safe and non-safe areas as defined in the provided PSD. - Include design style for various page elements: radio navigation, branding area, modules and page color. - The client is looking for a overall look and feel of the modules and not a particular visual design based on the content (video, audio, spotlight, etc.) of the particular module. Please look at the provided site templates for more information. Design Considerations - Use imagery that will effectively brand each radio station. Stay away from images that might be offensive or stereotypical. - The final design should be strong, fresh and innovative. Do not follow popular radio stations where the designs might be considered "tacky". - NOTE: To implement skins on our website these must be below 100 K. You can test optimizing your skins and see how much quality will be lost if we were to choose yours. Stock Photography Requirements Watermarked stock photography from istockphoto.com is allowed in this contest. You must follow these instructions or your submission will fail screening: **** NOTE: You may only use the photos that are linked within the Third Party Content worksheet. No other photos should be used. **** 1) You must include a completed Third Party Content worksheet. It belongs in your Submission folder/zip file -- NOT your Source folder/zip file. 2) Only use photos, and only use them from iStockPhoto. Other iStockPhoto artwork is not allowed. 3) Be sure to keep the watermark intact. If the image is cropped in such a way that the watermark is not visible, please be sure to include the entire image in your source files so we can see that it is a comp image from iStockphoto.com. Branding Guidelines - The radio skins should brand the Latin Pop/Baladas radio stations. - The radio skins, however, should be able to work well within various visual brands - Univision, third-party advertisers, etc. Reference Designs Links to some Univision Latin Pop/Ballads streams: - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=WPPNFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=KLVEFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=WAMRFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=KGSXFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=KESSFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=WKAQFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=KAMAFM - http://www.univision.com/contentroot/locales/radio/jhtml/NOMETA_stream.jhtml?station=KHZSFM Contest Deliverables 1. Radio_770.jpg - Your skin design place within the 770px template provided. 2. Radio_970.jpg - Your skin design place within the 970px template provided. Judging Criteria - How well the design represents the pop music genre. - How well the design works within radio station, Univision and third-party advertiser branding. - How unique and innovative is the design. - How well all the design and content requirements are met. Preview Image Please create your preview image as one (1) 1024x1024 JPG or PNG file in RGB color mode at 72dpi with the 970px template design placed within it. You are free to resize or crop your submission to fit this size, but do not add any filters or elements for dramatic effect, such as drop shadows or reflections. Submission Zip File Two (2) JPG pr PNG screens based on the two provided templates in RGB color mode at 72dpi. Source Zip File All design source files saved as PSD, AI or EPS. Final Fixes As part of the final fixes phase you may be asked to modify color and other minor design elements.
Please read the challenge specification carefully and watch the forums for any questions or feedback concerning this challenge. It is important that you monitor any updates provided by the client or Studio Admins in the forums. Please post any questions you might have for the client in the forums.