Challenge Summary
RxLogix About us- We are a Professional consulting corporation that provides a complete gamut of software and services to the pharmacovigilance departments in the biopharmaceutical and biotech industry. Our key area of expertise is Health Sciences industry. We provide comprehensive, sustainable, simple business-focused services that help companies achieve successful results. Our Company is a group of professionals that are industry and domain experts and use strategic acumen, deep industry knowledge and proven project execution abilities to deliver superior quality service that builds true business value in every sense. RxLogix will be engaged by leading pharmaceutical, biotechnology, CRO and medical device organizations to implement and deploy numerous safety applications. Target Audience- Our target customers are Pharmaceuticals companies, Health care companies, Biotech companies. We provide simple, sustainable and quality business solutions that work every time. Primary goal for this design- 1. Compelling visual that immediately attracts attention. 2. Logo should be simple, clean, modern (use of geometric shapes to create an image), tech, easy to remember 3. Want to stand out from our competition. 4. Want to give a clear message about what we are, and what we represent and what we can bring to the table. (Superior quality service that builds true business value in every sense) Design Medium- Logo would be needed to translate into many different mediums including the web, print, and apparel. Designers will make specific decisions about gradients, spacing and typography to make a clear, versatile logo that is readable at small sizes or work well on anembroidered T-shirt. Branding Requirements - Color Requirements - The logo may use up to three colors. In addition you can use white and black. Preferred Colors-Red, Orange, Burgundy, Wine, Yellow, Green Please stay away from gradients. Any shadows or small gradients should be placed in separate layers to allow the client to easily remove them as necessary. Participants need to come up with their own interpretation of the preferred color choices we have given (Red, Orange,Burgundy,Wine, etc.) Design Elements -Geometric shapes. No triangles Correct spelling of the Company- RxLogix Fonts: No cartoon-like lettering. Follow the Studio font policies found in the blue sidebar. You must submit a text file listing all fonts used in your design. This font file must be in your submission.zip file. Our Requirements from the Participants- Simple, Professional, Elegant Company logo that stands out Inspirational Designs- 1. Collins- Collins language offers English and foreign language dictionaries. 2. Oracle 3. Abbott labs High Level judging Criteria- - Specific layout style - Messaging - Color schemes. - Clean and crisp quality work - Attention grabbing logo. The "preview" files (the image displayed by you as a thumbnail The acceptable formats for Preview images are JPG and PNG formats. We need 1024x1024 JPG or PNG file in RGB color mode at 72 dpi and place your submissions within it. You are free to resize or crop submission to fit this size, but do not add any filters or elements for dramatic effect such as drop shadows or reflections. The "display" (submission) files (what we see when we evaluate the submissions and choose winners) All requested contest deliverables should be in JPG or PNG file formats in RGB color mode at 72 dpi. The "source" files (files that we download after choosing a winner) We need all original high resolution vector files of the submitted designs. Vector graphics are images created using points, lines, curves and polygons rather than pixels (raster graphics). Vector graphics can be scaled infinitely without degradation. We require EPS or AI files as the source files for logo contests (Adobe Illustrator File or Encapsulated Post Script File). These files should be "layered" if possible, allowing for easier manipulation and editing of graphics later on). All logo submissions will be screened to ensure they are in vector format. Submissions that are not created as vectors will be failed. Vector files should be created in programs like Adobe Illustrator.
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