Challenge Summary
Welcome to NASA - COECI Logo Contest.
NASA is excited to announce the formation of the Center of Excellence for Collaborative Innovation (COECI). The COECI is being launched to enable broad US Government use of new models of problem solving including collaborative innovation methodologies such as crowd sourcing and partnership building. The COECI is needed because even though the US Government is making great strides in fostering open and collaborative innovation there is a struggle with broad implementation.
COECI is a NASA-led virtual COE that will advance the use of distributed innovation models to improve government processes. The COECI will serve as convening body which will harness and redistribute the collective experience of all participating federal agencies regarding best practices in collaborative and distributed innovation. The three primary functions of the COECI are:
1) Education and Best Practices Sharing
2) Implementation Guidance and
3) Measurement of Impact.
More specifically, the goals of the COECI include the creation of a community of practice for collaborative innovation through the provision of implementation guidance and opportunities for experimentation with crowd sourcing and partnership building. The COECI will strive to translate specific examples of US Government led collaborative innovation successes and best practices to all Federal Agencies. The COECI will also create a national repository of best practices and applications for collaborative innovation methodologies for all federal agencies to contribute to and benefit from.
Please read the contest details below, and feel free to post your questions in forums.
Primary Goal:
The goal of this contest is to design a sophisticated logo and banner to represent the new NASA led COECI. This logo shall be featured on a website and promotional material.
Please use the following notes below as your inspiration rather than any other space-related images you have seen in the past. We would like the logo to represent:
- Collaboration
- Transparency
- Inclusion
- Innovation
- Change
- Technology
- Creativity
- Freedom
The graphics required as part of this challenge must embody the essence and goals of the COECI (as previously stated above within the contest summary and primary goals sections).
Requirements:
- Content: The logo must say "Center of Excellence for Collaborative Innovation". You can use the acronym "COECI"
- Logo must be 2-3 colors of your choice and you may include black and white as well. Colors on logo design must be in CMYK color mode
- Please stay away from gradients, as they will not be able to be easily reproduced across all media.
- You must show your logo on a white and black background.
- You must identify your colors theme in the submission.
- Fonts are open to the designer with exception of the Bank Gothic family. All non-standard Windows fonts must be listed in a text file within your submission folder. Include the name of the font and a link to where it can be downloaded/purchased. DO NOT include any font files in your submission or source files.
- Designs must be created as VECTOR artwork so they can be resized without a loss of quality. Make sure your logo quality is not diminished when scaled up or down.
Target Audience:
- Employees of other federal agencies
- General public (adults).
Judging Criteria:
- Requirements: Does your logo meet the requirements as stated within the challenge?
- Quality: Does your logo look fresh, professional, and clean? Is the composition/layout well done? Have you used typography in a meaningful way?
- Concept: Does your logo present a new and interesting concept? Is it simple, yet memorable?
Preview Image:
Please create your preview image as one (1) 1024x1024 JPG or PNG file in RGB color mode at 72dpi and place your submissions within it. You are free to resize or crop your submission to fit this size, but do not add any filters or elements for dramatic effect, such as drop shadows or reflections.
Submission File:
All requested Contest Deliverables in JPG or PNG file format in RGB color mode at 72dpi.
Source File:
All original VECTOR source files of the submitted design. Files should be created in Adobe Illustrator or Inkscape and saved as layered AI or EPS files in CMYK color mode.
Final Fixes
As part of the final fixes phase you may be asked to modify colors or fonts.
Please read the challenge specification carefully and watch the forums for any questions or feedback concerning this challenge. It is important that you monitor any updates provided by the client or Studio Admins in the forums. Please post any questions you might have for the client in the forums.