Challenge Summary
Welcome to the NNS (NoNameSite.com) Landing Page Storyboard contest. NNS is the product of DARPA CS-STEM project, an internet platform for helping middle school and high school students (13-18 year old demographic) develop an interest in the S.T.E.M. fields. The platform features contests, activities, prizes and web-based entertainment shows designed to get students engaged.
We are looking for a landing page that is designed to give a run down of NNS features within one click.
For more information about the project, please visit the following pages:
Main DARPA CS-STEM page | DARPA CS-STEM blogs | DARPA CS-STEM general forums
Round 1
1) All mentioned screens and features in the Requirement sections
2) Any note for the client about your submission
Round 2
1) All mentioned screens and features in the Requirement sections
2) Any note for the client about your submission
Primary Goal & Design Considerations
For this contest, your task is to design a storyboard that will serve as a landing page where kids will go when they click on our Facebook Ad. The page needs to be "wow". It has to speak to our target audience (kids 13-18 in the US). It has to make them click through to learn more or register. Make this page appealing for someone to keep searching for more info. The goal is to make them want to be a part of our new Community – it's the new "in" thing to do.
Keep the design fresh and modern; something that is hip to youths today. Surf the web for some inspiration. What websites, besides FB are kids spending their time on lately?
Requirements
The landing page should have the following:
1) NNS Logo
2) Facebook Fridays image
3) "Register Now" button
4) Game Images
- incorporate a selection of game images that you like from the provided game screens
5) NNS Video
- make a screen capture of the video from http://www.youtube.com/watch?v=SsjVxJaI2mQ
6) The only content besides the graphics should be:
Got time? We've got Games (and Prizes).
(smaller off to the side it should say): Have good ideas? NoNameSite.com is a Community built by the Community. Share your feedback or ideas to make NoNameSite.com better. Post in the forums, comment on the blog, or on our Facebook Fan Page. Your voice will be heard at NoNameSite.com. (important to bold this last line or make it stand out)
Branding Guidelines
- make it complement the current NNS site http://www.nonamesite.com
Target Audience
- middle school and high school students (13-18 year old demographic)
Judging Criteria
- Modern and Fresh Design Ideas
- Cleanliness, Creativity, and Graphics Appeals
Submission & Source Files
Preview Image
Create your preview image as one (1) 1024x1024 JPG or PNG file in RGB color mode at 72dpi and place a screenshot of your submission within it.
Submission File
Please upload PNG/JPEG images in a zip file with all requested contest requirements stated above.
Source Files
All original source files of the submitted design. Files should be created in Adobe Photoshop or Illustrator (or equivalent) and saved as layered PSD/AI files.
Final Fixes
As part of the final fixes phase you may be asked to modify your graphics, images (sizes or colors) or modify overall colors.
Please read the challenge specification carefully and watch the forums for any questions or feedback concerning this challenge. It is important that you monitor any updates provided by the client or Studio Admins in the forums. Please post any questions you might have for the client in the forums.