Cessna Cash Flow Analysis Calculator iPad App Storyboard Contest

Welcome to the Cessna Cash Flow Analysis iPad App Storyboard Contest! Cessna's sales team has a cash flow analysis calculator that is spreadsheet-based and provides a salesperson or customer with a breakdown of what it costs to own and operate a selected airplane over a specified number of years.

The sales team would like an iPad application that does this cash flow analysis that they can use interactively while working with a potential customer.

This application will be a key tool for our salesforce to sell more airplanes. The sales team as well as Cessna's CEO is excited to see the results!

For this contest, the client is looking clean, simple, impressive and user-friendly iPad app storyboard design for cash flow analysis calculator.

Round 1

1. Initial designs of at least of the following screens

   • Home
   • Load Favorite (on Homepage)
   • Load Favorite Popover (Ownership Costs page)
   • Settings
   • Compare
   • Ownership Costs ( General tab )
   • Operating Costs ( Engines tab)
   • Results (with sample report from spreadsheet)

    

2. Any note for the client about your submission

Round 2

1. All the final designs of 26 total pages with all the features mentioned in the Requirement section, the screens are:

   Landscape:
   • Load Favorite Popover (Ownership Costs page)
   • Edit Page (1 sample page from wireframe)
   • Add to Favorites Popup
   • Reset Defaults - Confirmation Popup
   Portrait and Landscape:
   • Home
   • Load Favorite (on Homepage)
   • Settings
   • Compare
   • Ownership Costs
     • General
     • Finance Rates
     • Pricing
   • Operating Costs
     • Operational Parameters
     • Engines
     • Fixed Costs
   • Results (with sample report from spreadsheet)
2. Any note for the client about your submission

Primary Goal & Design Considerations

The primary goal of this application is to design iPad application, based from the provided wireframe.

We are interested in ideas on how to display the content effectively that will be easy to navigate on an iPad. You will be given HTML wireframes for the flows and the pages we need and with the features outlined below. You should think about iPad interactions, any functionality should needs to be represented in your designs. We are also open to new ideas you might have

General Guideline:

1. We are looking for a native iOS GUI, the app should use as the native/iOS User Gestures. It is critical that your design takes advantage of user gestures - multi-touch, swipe, pinch, grab, tapping, etc. Please clearly document how you intend users to physically interact with your interface. For guidelines on iOS standard, please refer to this iOS Standard page.

2. Your designs must be unique and cannot mimic other apps or characters (real or fictional).

3. Size: iPad 2 - 1024-by-768-pixel resolution at 72 pixels per inch (ppi)

4. Orientation: You are going to design both iPad app orientations (Landscape and Portrait)

Requirements

We need the following screens keeping in mind the iOS standard.

1. Home
   - design the main screen
   - also show a design of the popover when user clicks on "Load Favorite" icon, including when user clicks on a folder name

2. New Cash Flow screens
   - the "Add to Favorites" popover is triggered when user clicks on the "Add to Favorites" button found at the bottom of this page

   • Ownership Costs
     - General tab
     - Finance Rates tab
     - Pricing tab

   • Operating Costs
     - Operational Parameters tab
     - Engines tab
     - Fixed Costs

   • Results
     - click "Run Cash Flow" button from the wireframe to get to this page
     - replace the placeholder with the actual details of the report
     - format the results like in the provided report.pdf
     - these results are populated from Ownership Costs and Operating Costs input values, the results are:

     • Ownership Detail
       - the details of this report is on row 313 of the provided spreadsheet

     • Operating Detail
       - the details of this report is on row 374 of the provided spreadsheet

     • After-Tax Summary
       - the details is on row 491 of the provided spreadsheet

     • Cash Flow Parameters
       - the details on column AB, row 551 of the provided spreadsheet

3. Load Favorite and Edit page
   - show the popover list of all the saved scenarios
   - show the popover in edit mode
   - once a scenario is picked, it will load that selected scenario, design only the general tab of this screen

4. Compare
   - 2 cash flow scenario for portrait
   - 3 cash flow scenario for landscape

5. Settings page
   - this is only accessible from the home page
   - "Reset Defaults" will show the popover where you can reset the default input values, this is a confirmation popover screen that will prompt the user to "Confirm Reset Defaults - Yes / No"

Branding Guidelines
- Use the provided CessnaLogoSpecs.pdf
- The Rhino story board is offered as a guideline so that we have a similar look across the apps, but we would definitely like to see you will come up with.
- You can also use any photos from this site http://www.cessna.com/news/news_mul.html

Target Audience
- Sales team as well as Cessna's CEO
- Potential customers

Judging Criteria
Your submission will be judged on the following criteria:
- Cleanliness of your graphics and design
- User Experience
- Use of iOS Standard

Submission & Source Files
Preview Image
Create your preview image as one (1) 1024x1024 JPG or PNG file in RGB color mode at 72dpi and place a screenshot of your submission within it.

Submission File
All Requested Contest Requirements stated above in a 24 bit PNG format

Source Files
All original source files of the submitted design. Files should be created in Adobe Photoshop, Adobe Illustrator, and saved as layered format.

Final Fixes
As part of the final fixes phase you may be asked to modify your graphics, images (sizes or colors) or modify overall colors.