CubeSat Launch Initiative Poster and Flyer Design Challenge

Welcome to the NASA Tournament Lab CubeSat Launch Initiative Poster and Flyer Design Challenge!  The NASA CubeSat Launch Initiative (CSLI) enables the launch of small research satellite, or CubeSat, projects designed, built and operated by students, teachers and faculty providing them with hands-on flight hardware development experience.  CSLI also provides access to space for CubeSats developed by the U.S. government and non-profit organizations giving all these CubeSat developers access to conduct research in the areas of science, exploration, technology development, education or operations. Since its inception, the initiative has selected over 100 CubeSats from across the United States. The miniature satellites are chosen from proposers that respond to yearly public announcements. NASA will announce another call for proposals in mid-August 2014.

 

For this challenge, your task is to design a poster and a flyer that showcases NASA’s CubeSat Launch Initiative (CSLI) to high schools, universities and community colleges, introduc

Round 1

1) Initial submission design with all the features mentioned in the Requirement section. 
2) Any note for the client about your submission
3) Number your submission (01, 02, 03, etc...) for easy client's review

 

Round 2

1) Final submission design with all the features mentioned in the Requirement section.
2) Any note for the client about your submission
3) Number your submission (01, 02, 03, etc...) for easy client's review

The primary goal of this challenge is to design a poster and a flyer that showcases NASA’s CubeSat Launch Initiative (CSLI).

Your design should convey at least one the following messages:
- NASA’s CubeSat Launch Initiative provides students real-world exposure to spaceflight.
- CubeSats offer students the opportunity to discover the excitement of space exploration while confronting the tough technology and engineering challenges surrounding spaceflight.
- CubeSat missions spur science innovation and creativity.
- CubeSat development inspires engineering inventions and advances.
- CubeSats allows students, through hands-on work on real, exciting end-to-end projects to develop the necessary skills and experience need to succeed in Science, Technology, Engineering, and Mathematics careers.
- CubeSats build 21st century skills such as problem solving, creativity, ability to work in teams, etc.

The poster should be interesting, exciting, and appealing and must engage the target audience, which is high school and university students. Every student, teacher, and school should want to hang it in their classroom. Students should be excited about the opportunity to build their own satellite that could fly into space, creating a nation of citizen scientists and spaceexplorers a so called “Space Nation”.

Working together, we can prove that the future really is what we make of it.

You are required to produce two sizes with the same design; the sizes are for Poster and for Flyer. The exact sizes are defined below.

Requirements:
- Follow NASA style guide attached (NASA_Style_Guide.pdf)
1. Sizes:
- For the Poster, 24”x36” inches
- For the Flyer: 8 ½”x11” or  the shape of 3D CubeSat (i.e. “1U” 10x10x10 cm or "2U" (20×10×10 cm) .
- File resolution should be 300dpi minimum

2. Images:
- Here is a link to a file that contains some potential images that could be used:
https://www.dropbox.com/s/ohksbud1uyqn1zp/CSLI_Images.zip

Note: NASA does have an extensive image archive that the participants can use as they see fit. NASA still images; audio files; video; and computer files used in the rendition of 3-dimensional models, such as texture maps and polygon data in any format, generally are not copyrighted. You may use NASA imagery, video, audio, and data files used for the rendition of 3-dimensional models for educational or informational purposes, including photo collections, textbooks, public exhibits, computer graphical simulations and Internet Web pages.
http://www.flickr.com/nasa2explore
http://www.nasa.gov/multimedia/imagegallery/
http://hubblesite.org/gallery/

3. Content:
- Refer to Content Document attached (Content Document.docx)

Supporting Document
- Style Guidline (NASA_Style_Guide.pdf)
- Content Document (Content Document.docx)
- NASA logo (NASA.eps)

Target Audience
- High school students
- University students
- Community college students

Judging Criteria
Appearance
- Is the poster aesthetically pleasing to the viewer?
- Is text legible?
- Can text be read from 3 feet away?
- Is spelling correct?
- Do words conflict with pictures?
- Is there appropriate blank space allotted for NASA branding?
- Does it include social links?

Content
- Is the CubeSat Launch Initiative message conveyed?
- Is the intent/topic clear when you first look at it?
- Is the purpose/objective explained clearly
- Is the information and graphics relevant to NASA and CubeSats?
- With an explanation, can viewers grasp the intent of the poster?- Will the poster be remembered?
- Does the poster motivate viewer to take action?

Idea and Creativity
- Is the poster original and creative? Replicas of copyrighted or registered characters or logos are not permitted.
- Are the main ideas appropriate to the topic and presented correctly?
- Do the illustrations and captions reinforce each other?

Submission & Source Files
Preview Image
Create your preview image as one (1) 1024x1024px JPG or PNG file in RGB color mode at 72dpi and place a screenshot of your submission within it. You are free to resize or crop your submission to fit this size, but do not add any filters or elements for dramatic effect, such as drop shadows or reflections.

Submission File
Submit JPG/PNG for your submission files.

Source Files
All original source VECTOR files of the submitted design. Files should be created in Adobe Illustrator or Inkscape and saved as layered AI or EPS files.

Final Fixes
As part of the final fixes phase you may be asked to modify your graphics, images (sizes or colors) or modify overall colors.