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Challenge Summary

Welcome to the "LUX5 Challenge - 12HR Crowdopolis Website Redesign Challenge". This the fifth in a series of "Live User Experience Design Challenges" we are running! We are very excited to provide this new design opportunity for the [topcoder] design studio community to showcase your FAST!! design skills!
 
[topcoder] will be attending Crowdopolis conferences on July 22, 2014. This is your opportunity to show digital leaders from some of the largest brands in the world just how good your UX design skills are. LUX challenges are fast, fun, and have more chances for you to capture prize money. In this challenge, we're asking you to design a few select pages of a responsive website, and yes, we need it fast!
 
We want to showcase how easy it is to engage the [topcoder] design studio community and demonstrate how well you can take ideas and turn them into great design and user experience concepts! Cash in on this great opportunity to prove your design skills and get a great portfolio piece in the process. Best of luck to you all!


Challenge Details
The main goal of this challenge is to take the provided site and content and start designing a simple, new, responsive and clean user experience (UX) for the site based on branding guidelines we are providing!

Challenge Timeline
The challenge will start LIVE at the Crowdopolis event!

Rolling Checkpoint Review 
- Adam Morehead (adroc) will provide a design review if you submit your intitial designs by 9AM EDT 7/23/14
- Adam will provide feedback to all designs as they "roll in" - You must watch the forum for your feedback!

Challenge Resources 
For this challenge we are providing current site design and design guidance for you!

Current Site Link that needs to be Re-designed:
- Use the content provided

http://tc1.crowdopolis.info/

Crowdopolis Conference Posters as References:
1. http://dailycrowdsource.com/events/conferences/crowdopolis-12-los-angeles
2. http://dailycrowdsource.com/events/conferences/crowdopolis-13-new-york
3. http://dailycrowdsource.com/events/conferences/crowdopolis-14-san-francisco

Current Crowdopolis design style (for feel. .ai attached):
- http://dailycrowdsource.com/events/conferences/crowdopolis-14-san-francisco/about
- http://dailycrowdsource.com/events/conferences/crowdopolis-14-san-francisco/agenda
- http://dailycrowdsource.com/events/conferences/crowdopolis-14-san-francisco/partners

We asked a series of questions at the conference to answer a couple of questions to influcnce the design - these were the results
Color Scheme:

Golf = blues, grays, acqua 

User Type (This should help determine how you design the page and how the sections feel - do they feel blocky, or are they lighter/roomier - etc) : 
Dolphin:, upbeat, giddy, evoke happiness, noisy

Design Direction: (Overall design inspiration for the whole work - love to see designers take the gorilla and use it wisely (along with the Crowdopolis logo) and make the pages all sing together with a common theme) :
Salvador Dali - images that evoke surrealism, stretched reality, fun

Screen: (see site)
We are not requiring a set amount of pages...but rather am asking for design template items to be used to build the whole site. The goal is a Theme.
Recommended screens - do what you can. Look at key items that might be needed for the theme.
- We are going to take your designs, select a winner and code up your theme!

01. Home
- See Content
- Navigation?
- Twitter feed?
- Overall design look and feel - think of this as a theme.

02. Agenda
- See Content

03. Speakers
- See Content

04. Venue
- See Content

05. Testimonials
- See Content

06. Partners
- See Content

Design Considerations 
- This will be a Joomla Theme (don't worry about this... just letting you know)
- Responsive Design, it should be worked in Desktop and Mobile at least!
- Give importance to the overall layout and think on how a user would interact with the content on the page.

Target Audience
- Challenge Audience

Judging Criteria
- How well you design the provided design challenge
- Cleanliness of your graphics and design.
- Design and User Experience.

Submission & Source Files
Preview Image
Create your preview image as one (1) 1024x1024 JPG or PNG file in RGB color mode at 72dpi and place a screenshot of your submission within it.

Submission File
Please upload PNG images in a zip file with all requested contest requirements stated above. Number your files (01, 02, 03, etc) this will help review them in order.

Source Files
All original source files of the submitted design. Files should be created in Adobe Photoshop or Illustrator and saved as layered PSD/AI files. 

Final Fixes
We most likely will not have Final Fixes - Have fun!!

Please read the challenge specification carefully and watch the forums for any questions or feedback concerning this challenge. It is important that you monitor any updates provided by the client or Studio Admins in the forums. Please post any questions you might have for the client in the forums.

How To Submit

  • New to Studio? ‌Learn how to compete here
  • Upload your submission in three parts (Learn more here). Your design should be finalized and should contain only a single design concept (do not include multiple designs in a single submission).
  • If your submission wins, your source files must be correct and “Final Fixes” (if applicable) must be completed before payment can be released.
  • You may submit as many times as you'd like during the submission phase, but only the number of files listed above in the Submission Limit that you rank the highest will be considered. You can change the order of your submissions at any time during the submission phase. If you make revisions to your design, please delete submissions you are replacing.

Winner Selection

Submissions are viewable to the client as they are entered into the challenge. Winners are selected by the client and are chosen solely at the client's discretion.

Challenge links

Screening Scorecard

Submission format

Your Design Files:

  1. Look for instructions in this challenge regarding what files to provide.
  2. Place your submission files into a "Submission.zip" file.
  3. Place all of your source files into a "Source.zip" file.
  4. Declare your fonts, stock photos, and icons in a "Declaration.txt" file.
  5. Create a JPG preview file.
  6. Place the 4 files you just created into a single zip file. This will be what you upload.

Trouble formatting your submission or want to learn more? ‌Read the FAQ.

Fonts, Stock Photos, and Icons:

All fonts, stock photos, and icons within your design must be declared when you submit. DO NOT include any 3rd party files in your submission or source files. Read about the policy.

Screening:

All submissions are screened for eligibility before the challenge holder picks winners. Don't let your hard work go to waste. Learn more about how to  pass screening.

Challenge links

Questions? ‌Ask in the Challenge Discussion Forums.

Source files

  • Layered PSD files created in Adobe Photoshop or similar
  • AI files created in Adobe Illustrator or similar

You must include all source files with your submission.

Submission limit

Unlimited

ID: 30044450