Challenge Summary
Welcome to Web Summit Back Of T-Shirt Design Challenge!
In 4 years, Web Summit has grown from 400 attendees to over 22,000 from more than 110 countries. It’s been called “the best technology conference on the planet”. But we just think it‘s different. And that difference works for our attendees, ranging from Fortune 500 companies to the world’s most exciting startups:
- The event is similar to SxSW - very cool, innovative and different.
- Attendee’s are a mix of Developers, Entrepreneurs and ‘C’ Level individuals.
- The vibe is very chilled, fun and exciting.
Round 1
Your initial design solution for client review:
- Web Summit T-Shirt Design.
Notes.jpg: Any comments about your design for the Client.
Round 2
Final design + updates from checkpoint feedback:
- Web Summit T-Shirt Design.
Notes.jpg: Any comments about your design for the Client.
Challenge Overview:
In this challenge you are provided with a base design we liked from the previous challenge we ran and we need your help to update it according to requirements below.
Supporting Documents:
- Appirio Logo (appirioLogo_CMYK.eps).
- Topcoder Logo (TC-Logo-NEW-FINAL.zip).
- Appirio Style Guide (AppirioStyleGuide_2015.pdf).
- Design Template (tee-shirt-empty.ai.zip).
- Base Work (Base Work.zip).
Colors & Logos:
- Include Appirio Logo and Topcoder logo.
- Attached all those in the email.
T-Shirt Design Considerations:
- Design must be very simple - and just the back
- Aimed at people who would think ‘that’s cool’ - even a little edgy.
- Remember you are designing for print media - this means no gradients and try to stay away from designs that are too intricate, as they would be hard to reproduce on fabric.
Design Reference or Some Ideas:
- Reference Link 1.
- Reference Link 2.
- Reference Link 3.
T-Shirt Design Requirements:
We want to feed in the bottom right design from (Base Work.) to use as the base for this challenge. We’re just looking for the design for the back of a t-shirt.
- We like the idea of the speech bubble but don’t like the content in it right now so we’re looking to replace that. (or if you really think you can make it look better without the speech bubble, you’re welcome to propose something else - including just no speech bubble!)
- We’d like to see some kind of mash-up of words related to Topcoder, a suggested list could be along the lines of those found at the following heatmap: (you can use as many as you like or none as you see best - in general languages and those in the red section are probably best):
http://tc-heatmap-dev.herokuapp.com/
- You can find a lot of sample word mash-ups to see the kind of lines that we’re imagining at this link - but feel free to innovate around this idea as you see fit.
- The two largest words in the mash-up should be “Topcoder” and “Crowd”
Target Audience:
- Developers, CTO’s and Senior Development.
Judging Criteria:
- Uniqueness and Originality.
- Creativity - The t-shirt should be visually exciting and engaging.
- Quality - The quality of the graphics as well as following the provided guidelines.
Challenge Deliverables:
Preview Image:
Please create your preview image as one (1) 1024x1024 JPG or PNG file in RGB color mode at 72dpi and place your submissions within it.
Submission File:
All requested challenge Deliverables in JPG or PNG file format in RGB color mode at 72dpi.
Source Files:
All original source files of the submitted design. Files should be created in Adobe Illustrator or Adobe Photoshop and saved as layered AI or EPS or PSD file with 300dpi resolution.
Final Fixes:
As part of the final fixes phase you may be asked to modify colors or fonts.
Please read the challenge specification carefully and watch the forums for any questions or feedback concerning this challenge. It is important that you monitor any updates provided by the client or Studio Admins in the forums. Please post any questions you might have for the client in the forums.