Challenge Summary
Welcome to AppXpress – Land O’Lakes - Digital Command Center User Interface Design Challenge!
The Digital Command Center is an interactive digital display that will deliver Land O’Lakes business unit information to four large touch screen displays. The information displayed will or may consist of search engine word clouds, web analytic reports, digital marketing metrics, social stream activity, etc.
Land O’Lakes is comprised of four distinct business units that manage a variety of web properties and social network presences:
1- Land O’Lakes Inc: this unit is made up of corporate communications, member relations, philanthropic activities, talent recruitment, etc. (landolakesinc.com).
2- LAND O LAKES Dairy Foods: this unit markets LAND O LAKES dairy products that consist of butter, spreads, cheese and more to retail consumers, commercial institutions and schools, around the globe. (landolakes.com).
3- Purina Feed: this unit markets Purina feed products throughout the United States. Purina products feed horses, cows, pigs, chickens and more. (purinamills.com).
4- Winfield: this unit markets technical know-how, proprietary tools and research- based agronomy solutions, around the globe. (winfield.com).
- Submit an initial version of your solution.
- If you have time - please provide us with a click map for your design.
- Readme.jpg : Provide notes about your submission.
- Make sure all pages have correct flow! Use correct file numbering. (00, 01, 02, 03).
- Submit final version of your solution.
- If you have time - please provide us with a click map for your design.
- Readme.jpg : Provide notes about your submission.
- Make sure all pages have correct flow! Use correct file numbering. (00, 01, 02, 03).
Challenge Description:
The goal of this challenge is to provide a robust and interactive way to view business information like search engine word clouds, web analytic reports, digital marketing metrics, social stream activity, etc. in a large format. The interface will need to bring the four business units together while still allowing the brand for each unit to stand-out.
We are looking for the [topcoder] design Community to help us with planning our new "user experience" (UX).
Design Requirements:
- Must be able to use interface and consume information on large format, touch-screen display, up to 52 inch.
- Make sure you create graphic in 'shape' format, so when we resize graphics will still look sharp!
- Business unit branding must be consistent with the branding on the respected web sites for each unit.
Supporting Documents:
- Digital Command Center Demo (DCC - Demo.pptx), please run the presentation mode to have a better understanding.
Required Screens:
- We would like YOU to suggest features/screens that this app should incorporate.
1. Touch-Screen 1 Control:
- Touch-Screen 1 will display the navigation that controls the four larger screens. The navigation will allow the user to change the display(s) on the larger-screens, which may display a business unit’s:
1- Search engine word cloud.
2- Web analytic reports.
3- Digital marketing metrics.
4- Social stream activity, etc.
- If a business unit is selected from the Touch-Screen 1 control all related data of search engine word cloud, web analytic reports, digital marketing metrics, or social stream activity, etc. for that selected business unit will be displayed on the other 4 display screens. (Please see slide one in presentation mode to understand this in a better way).
- If a data type of search engine word cloud, web analytic reports, digital marketing metrics, or social stream activity, etc. is selected from the right side the four large displays will show the same information for the four different business units. (Please see slide two in presentation mode to understand this in a better way).
2. Touch-Screen 2-5 Display:
- Touch-Screen 2-5 will prompted by Touch-Screen 1 controls to display the selected business unit’s search engine word cloud, web analytic reports, digital marketing metrics, or social stream activity, etc.
- Touch-Screen 2-5 will need to have business unit branding when a business units information is being displayed. The branded display will have a live area in which the data will be displayed from other sources, most likely within an i-frame. The i-frame size ratio is 16:9.
- The interface will need to bring the four business units together while still allowing the brand for each unit to stand-out.
Important:
- Keep things consistent. This means all graphic styles should work together.
- All of the graphics should have a similar feel and general aesthetic appearance
Target Audience:
- Brand marketers and IT web professionals from all levels of the organizational structure.
Judging Criteria:
- Overall User Experience.
- Completeness and accuracy of the designs as defined in requirements.
- How well your designs provide a consistent user flow.
- How well your designs captures all the requirements.
- Any suggestions, interactions and user flows you recommend (provide any notes or comments for the client).
Submission & Source Files:
Preview Image
Please create your preview image as one (1) 1024x1024px JPG or PNG file in RGB color mode at 72dpi and place a screenshot of your submission within it.
Submission File
Submit JPG/PNG for your submission files.
Source Files
All original source files of the submitted design. Files should be created in Adobe Photoshop and saved as layered PSD file, or Adobe Illustrator as a layered AI file.
Final Fixes
As part of the final fixes phase you may be asked to modify your graphics (sizes or colors) or modify overall colors. We may ask you to update your design or graphics based on checkpoint feedback.
The Digital Command Center is an interactive digital display that will deliver Land O’Lakes business unit information to four large touch screen displays. The information displayed will or may consist of search engine word clouds, web analytic reports, digital marketing metrics, social stream activity, etc.
Land O’Lakes is comprised of four distinct business units that manage a variety of web properties and social network presences:
1- Land O’Lakes Inc: this unit is made up of corporate communications, member relations, philanthropic activities, talent recruitment, etc. (landolakesinc.com).
2- LAND O LAKES Dairy Foods: this unit markets LAND O LAKES dairy products that consist of butter, spreads, cheese and more to retail consumers, commercial institutions and schools, around the globe. (landolakes.com).
3- Purina Feed: this unit markets Purina feed products throughout the United States. Purina products feed horses, cows, pigs, chickens and more. (purinamills.com).
4- Winfield: this unit markets technical know-how, proprietary tools and research- based agronomy solutions, around the globe. (winfield.com).
Round 1
Submit your design for checkpoint feedback:- Submit an initial version of your solution.
- If you have time - please provide us with a click map for your design.
- Readme.jpg : Provide notes about your submission.
- Make sure all pages have correct flow! Use correct file numbering. (00, 01, 02, 03).
Round 2
Final design plus checkpoint feedback:- Submit final version of your solution.
- If you have time - please provide us with a click map for your design.
- Readme.jpg : Provide notes about your submission.
- Make sure all pages have correct flow! Use correct file numbering. (00, 01, 02, 03).
Challenge Description:
The goal of this challenge is to provide a robust and interactive way to view business information like search engine word clouds, web analytic reports, digital marketing metrics, social stream activity, etc. in a large format. The interface will need to bring the four business units together while still allowing the brand for each unit to stand-out.
We are looking for the [topcoder] design Community to help us with planning our new "user experience" (UX).
Design Requirements:
- Must be able to use interface and consume information on large format, touch-screen display, up to 52 inch.
- Make sure you create graphic in 'shape' format, so when we resize graphics will still look sharp!
- Business unit branding must be consistent with the branding on the respected web sites for each unit.
Supporting Documents:
- Digital Command Center Demo (DCC - Demo.pptx), please run the presentation mode to have a better understanding.
Required Screens:
- We would like YOU to suggest features/screens that this app should incorporate.
1. Touch-Screen 1 Control:
- Touch-Screen 1 will display the navigation that controls the four larger screens. The navigation will allow the user to change the display(s) on the larger-screens, which may display a business unit’s:
1- Search engine word cloud.
2- Web analytic reports.
3- Digital marketing metrics.
4- Social stream activity, etc.
- If a business unit is selected from the Touch-Screen 1 control all related data of search engine word cloud, web analytic reports, digital marketing metrics, or social stream activity, etc. for that selected business unit will be displayed on the other 4 display screens. (Please see slide one in presentation mode to understand this in a better way).
- If a data type of search engine word cloud, web analytic reports, digital marketing metrics, or social stream activity, etc. is selected from the right side the four large displays will show the same information for the four different business units. (Please see slide two in presentation mode to understand this in a better way).
2. Touch-Screen 2-5 Display:
- Touch-Screen 2-5 will prompted by Touch-Screen 1 controls to display the selected business unit’s search engine word cloud, web analytic reports, digital marketing metrics, or social stream activity, etc.
- Touch-Screen 2-5 will need to have business unit branding when a business units information is being displayed. The branded display will have a live area in which the data will be displayed from other sources, most likely within an i-frame. The i-frame size ratio is 16:9.
- The interface will need to bring the four business units together while still allowing the brand for each unit to stand-out.
Important:
- Keep things consistent. This means all graphic styles should work together.
- All of the graphics should have a similar feel and general aesthetic appearance
Target Audience:
- Brand marketers and IT web professionals from all levels of the organizational structure.
Judging Criteria:
- Overall User Experience.
- Completeness and accuracy of the designs as defined in requirements.
- How well your designs provide a consistent user flow.
- How well your designs captures all the requirements.
- Any suggestions, interactions and user flows you recommend (provide any notes or comments for the client).
Submission & Source Files:
Preview Image
Please create your preview image as one (1) 1024x1024px JPG or PNG file in RGB color mode at 72dpi and place a screenshot of your submission within it.
Submission File
Submit JPG/PNG for your submission files.
Source Files
All original source files of the submitted design. Files should be created in Adobe Photoshop and saved as layered PSD file, or Adobe Illustrator as a layered AI file.
Final Fixes
As part of the final fixes phase you may be asked to modify your graphics (sizes or colors) or modify overall colors. We may ask you to update your design or graphics based on checkpoint feedback.
Please read the challenge specification carefully and watch the forums for any questions or feedback concerning this challenge. It is important that you monitor any updates provided by the client or Studio Admins in the forums. Please post any questions you might have for the client in the forums.