Challenge Summary
Welcome to the "GE - Transportation rOS Logo, Ecosystem and Roadmap Design Challenge". The GE team has spent the last few work whiteboarding and workshopping new ideas for their Transportation Roadmap. We now want to leverage the results of our previous challenge and our new wireframes to design the entire "Transportation rOS Graphic Package". Review the provided wireframes and design guidance and create the graphic package that brings together a new rOS Logo, rOS Ecosystem Infographic and the Product Integration Roadmap.
There is a lot of background information in this challenge. We are looking to combine your design expertise with our workshop outputs to create a great visual solution. Please focus on the provided wireframes and design guidance and let us know if you have any questions!
Good Luck!
- rOS Logo
- Ecosystem Visualization
- Roadmap Visualization
- rOS Logo
- Ecosystem Visualization
- Roadmap Visualization
Additional GE Challenge Rules
- Please refer to GE Official Rules attached to this challenge.
- To the extent there is any conflict between these Official Rules and additional Topcoder Terms and Conditions of Use referenced off the Website, these Official Rules govern.
- All winners from this challenge need print, sign and send back to us the IP Rights document from GE before eligible for the prizes.
Background Overview
GE Transportation's mission is to make their platform of integrated products a reality. This visuals you will create should showcase the vision of how product integrations can leverage the power of both the digital (data exchange and interactions) and the human (user layer of faster and better decision making) interactions resulting in what we are calling net new outcomes (exponential benefits as a result of product integration).
Graphic Requirements
We have three graphic priorities in this challenges:
- Make sure to review all the provided background materials as everything is integrated!
1) rOS Logo
Priority: Required
Review the requirements: rOS_Logo_Details.pdf
Goals:
The logo, in essence, has to communicate product integration and the 4 most important layers of the Product Integration Ecosystem and the Roadmap.
- Digital
- Physical
- User Experience
- Business Outcomes
2) rOS Ecosystem Infographic
Priority: Required
Review the requirements: Ecosystem-Wireframe.png, rOS_Ecosystem_Details.pdf
Goals:
- At a glance, this visual should give a 10,000ft overview of the entire ecosystem.
- Most importantly we would like to highlight the importance of User Experience by showcasing how the digital layer interacts with the human layer and how that evolves to make a better solution.
- What does it look like when you visualize a cohesive story of products integrating to create net new business outcomes, improved end-user, and B2B2B experiences
3) rOS Product Integration Roadmap
Priority: Iteration
Review the requirements: rOS_Roadmap_Details.pdf, Design-References Folder
Goals:
- Highlight 5 selected products listed in the rOS_Roadmap_Details.pdf (details for the 5 products can be found in the RailConnect360 catalog document) and visually show the story of how they integrate leading to exponential outcomes.
Important:
- Keep things consistent. This means all graphic styles should work together.
- All of the graphics should have a similar feel and general aesthetic appearance
- The logo should work with both the Ecosystem and the Roadmap and the Ecosystem should look like it belongs with the Roadmap etc.
Challenge Deliverables
We are looking to put the entire Transportation rOS Graphic Package together as one cohesive solution.
Format Requirements:
- Logo Design
- Ecosystem Visualization
- Roadmap Visualization
Branding Guidelines
- Font: Open to designers
- Refer to the Design-References Folder for GE design inspiration and guidance
Documentation
All Documentation and Branding Guide can be found in this Google Drive
- RC360_productcatalog.pdf (Contains Product that GE Transportation Offers)
- Design-References folder (Contains design inspiration and guidance)
- Logo-References folder (Contains all input documentation for rOS logo)
- Ecosystem-References folder (Contains all input documentation for rOS Ecosystem visualization)
- Roadmap-References folder (Contains all input documentation for rOS Roadmap visualization)
- Rail Landscape Overview.pdf (Contains explanation of 5 high-level parts of customer process where they purchase GE or 3rd party software)
Target Audience
- GE Transportation Customers
Judging Criteria
We will be judging on:
- How well you design the entire rOS Graphic Package
- Cleanliness of your graphics and design
- Simplicity of design/strong, clear design concept
Submission and Source Files
Preview Image
Please create your preview image as one (1) 1024x1024px JPG or PNG file in RGB color mode at 72dpi and place a screenshot of your submission within it.
Submission File
All requested contest requirements/screens as JPG or PNG files at 300dpi.
Source Files
All original source files for the submitted design. Files should be created in Adobe Illustrator and saved as layered Ai file OR in Adobe Photoshop as a layered PSD file.
Final Fixes
As part of the final fixes phase, you may be asked to modify your graphics (sizes or colors) or modify overall colors. We may ask you to update your design or graphics based on checkpoint feedback and instructions.
There is a lot of background information in this challenge. We are looking to combine your design expertise with our workshop outputs to create a great visual solution. Please focus on the provided wireframes and design guidance and let us know if you have any questions!
Good Luck!
Round 1
Submit your initial ideas/concepts for client feedback- rOS Logo
- Ecosystem Visualization
- Roadmap Visualization
Round 2
Final visual ideas with checkpoint feedback included- rOS Logo
- Ecosystem Visualization
- Roadmap Visualization
Additional GE Challenge Rules
- Please refer to GE Official Rules attached to this challenge.
- To the extent there is any conflict between these Official Rules and additional Topcoder Terms and Conditions of Use referenced off the Website, these Official Rules govern.
- All winners from this challenge need print, sign and send back to us the IP Rights document from GE before eligible for the prizes.
Background Overview
GE Transportation's mission is to make their platform of integrated products a reality. This visuals you will create should showcase the vision of how product integrations can leverage the power of both the digital (data exchange and interactions) and the human (user layer of faster and better decision making) interactions resulting in what we are calling net new outcomes (exponential benefits as a result of product integration).
Graphic Requirements
We have three graphic priorities in this challenges:
- Make sure to review all the provided background materials as everything is integrated!
1) rOS Logo
Priority: Required
Review the requirements: rOS_Logo_Details.pdf
Goals:
The logo, in essence, has to communicate product integration and the 4 most important layers of the Product Integration Ecosystem and the Roadmap.
- Digital
- Physical
- User Experience
- Business Outcomes
2) rOS Ecosystem Infographic
Priority: Required
Review the requirements: Ecosystem-Wireframe.png, rOS_Ecosystem_Details.pdf
Goals:
- At a glance, this visual should give a 10,000ft overview of the entire ecosystem.
- Most importantly we would like to highlight the importance of User Experience by showcasing how the digital layer interacts with the human layer and how that evolves to make a better solution.
- What does it look like when you visualize a cohesive story of products integrating to create net new business outcomes, improved end-user, and B2B2B experiences
3) rOS Product Integration Roadmap
Priority: Iteration
Review the requirements: rOS_Roadmap_Details.pdf, Design-References Folder
Goals:
- Highlight 5 selected products listed in the rOS_Roadmap_Details.pdf (details for the 5 products can be found in the RailConnect360 catalog document) and visually show the story of how they integrate leading to exponential outcomes.
Important:
- Keep things consistent. This means all graphic styles should work together.
- All of the graphics should have a similar feel and general aesthetic appearance
- The logo should work with both the Ecosystem and the Roadmap and the Ecosystem should look like it belongs with the Roadmap etc.
Challenge Deliverables
We are looking to put the entire Transportation rOS Graphic Package together as one cohesive solution.
Format Requirements:
- Logo Design
- Ecosystem Visualization
- Roadmap Visualization
Branding Guidelines
- Font: Open to designers
- Refer to the Design-References Folder for GE design inspiration and guidance
Documentation
All Documentation and Branding Guide can be found in this Google Drive
- RC360_productcatalog.pdf (Contains Product that GE Transportation Offers)
- Design-References folder (Contains design inspiration and guidance)
- Logo-References folder (Contains all input documentation for rOS logo)
- Ecosystem-References folder (Contains all input documentation for rOS Ecosystem visualization)
- Roadmap-References folder (Contains all input documentation for rOS Roadmap visualization)
- Rail Landscape Overview.pdf (Contains explanation of 5 high-level parts of customer process where they purchase GE or 3rd party software)
Target Audience
- GE Transportation Customers
Judging Criteria
We will be judging on:
- How well you design the entire rOS Graphic Package
- Cleanliness of your graphics and design
- Simplicity of design/strong, clear design concept
Submission and Source Files
Preview Image
Please create your preview image as one (1) 1024x1024px JPG or PNG file in RGB color mode at 72dpi and place a screenshot of your submission within it.
Submission File
All requested contest requirements/screens as JPG or PNG files at 300dpi.
Source Files
All original source files for the submitted design. Files should be created in Adobe Illustrator and saved as layered Ai file OR in Adobe Photoshop as a layered PSD file.
Final Fixes
As part of the final fixes phase, you may be asked to modify your graphics (sizes or colors) or modify overall colors. We may ask you to update your design or graphics based on checkpoint feedback and instructions.
Please read the challenge specification carefully and watch the forums for any questions or feedback concerning this challenge. It is important that you monitor any updates provided by the client or Studio Admins in the forums. Please post any questions you might have for the client in the forums.